Sponsorship Program

Through Sponsorship Marketing Programs with WTHJA, your brand will be placed in front of competitors, spectators, and high value consumers at the WTHJA Horse Shows.
  • Branding through horse shows and related local entertainment events, such as concerts, exhibitor parties, community events, and vendor villages
  • Social Media brand exposure to a strong consumer group
  • Sponsorships offer option to target geographic region for sponsorship
  • Multi-media and high frequency of brand exposures to very targeted consumer group
  • Extended brand reach via sponsorship will include:
    • interactive website hits
    • e-newsletter
    • internet advertising
    • online versions of print ads
    • print publication advertising
    • equestrian calendar listings

Benefits of Sponsorship

WTHJA horse shows enjoy a popularity and loyalty among regional equestrians that transfers to our show sponsors through partnership marketing.  Our "A" Hunter/Jumper Shows draw top equestrians from a broad South Central and Midwest region of the United States, including: Tennessee, Alabama, Arkansas, Kentucky, Missouri, Indiana, Illinois, Ohio, Oklahoma, South Carolina, Virginia, West Virginia, and Wisconsin.  These competitors--including trainers, support staff, riders, and entourage spectators--provide a significant local economic impact on hotels, restaurants, local shops, and other vendors.  The benefits of placing your brand and business in front of this dynamic group are tremendous:
  • Increase your brand awareness to drive sales from this affluent, loyal, targeted market
  • Receive recognition for your support at the local level for an Olympic sport in which men, women, and children of all skill levels compete equally.
  • Associate your brand with wholesome, fun, and exciting activities which appeal to the entire family.
  • Increase brand awareness through sponsor participation in WTHJA marketing programs that span onsite, internet, social media, and regional publications advertising.
  • Support youth leadership  and development opportunities. Participation in equestrian sport teaches life skills necessary for leadership.
  • Exciting entertainment opportunities to share, strengthen, and build bonds with your valued friends, associates, employees, and family.

The Equestrian Participant

  • Net Worth: $995,400.00
  •  Average Household Income: $134,000.00
  •  A majority are between 34-54 years of age
  •  85% are women
  •  63% are married
  •  66% have a college degree or better
  •  56% are employed full-time
  •  80% make or directly influence purchasing decisions at work
  •  38% have a net worth over $500,000
  •  63% have traded stocks, bonds or mutual funds in the last year
  •  The market value of the average home is $594,000.
  •  22% own two or more homes.
  •  On average, they spend 30 nights per year in a hotel & rent a vehicle four times per year.
  •  They own three vehicles; 53% own a pick-up truck
  •  94% own a pet besides a horse or pony. Average number of cats owned is two and average number of dogs owned is two.
  •  Equestrian enthusiasts are highly active and mobile.
  •  43% take more than 16 airline trips a year.
  • Over half have purchased a new automobile within the last year
  •  97.3% hold more than one credit card account.
            * Source: USEF

Become a Sponsor

WTHJA offers a variety of sponsorship levels and programs designed to meet your needs. 
  • Corporate Sponsorship Programs
  • Member Rewards Loyalty Program
  • Vendor Opportunities at Shows
  • Hospitality Sponsorships
  • Awards & Year End Gala Sponsorships

Sponsorship Opportunities

​For info on sponsorships, donations, and vendors, contact:
Barney Mallace 
bmallace721@gmail.com